Selling any product creates competition. Your job is to find a way to attract customers to your product in spite of the others similar to it. One way to do this is to charge the same price, but offer your customer just a littler bit more than the competition does.
Taking articles you have previously published, giving them a new twist and turning them into reports can be just the edge you need. You can offer these reports as bonuses to buying customers. You might even want to create reports specifically for this purpose.
The reports you offer must relate to the product you are currently trying to sell. Maybe the customer would like to have more information on using your product or maybe it will benefit them in ways they hadn’t considered, use this information in the report. You can also use the same report to gain the customer’s interest in another of your products.
The value of the product is greater when a bonus is included. If you are just the affiliate of a product and not the actual seller, you can still benefit by letting buyers know that they can obtain your report once you have proof of their purchase. This br5ings them to you.
Give your short reports the title of special or bonus and include information such as your name and a link to your website in the report somewhere. Add permission to redistribute the report and you have given your customer a bonus they will consider valuable.
It costs nothing to create these reports unless you hire someone to write them for you. You gain an advantage over your competition by offering more. This increases your sales and both you and your customer feel satisfied.
These days, it is hard to find anyone, of any age, who does not blog. Business have even taken to blogging, from small ones to large corporations. The popularity and simplicity of blogging makes it popular with everyone.
Using blogs to help with your sales is easy and recommended. It is simple to create your own blog on which to post your articles. You can find a webhosting company that includes a blog in its webhosting package, or you can choose a popular blog site like Blogger at www.blogger.com .
The most important thing is to make your blog viral. Do this by creating an RSS feed and allowing readers to copy your blog to their own.
All you need to do is set up your blog and start posting your articles into categories of your own choosing. using pinging features will allow blog directories to keep updated whenever you add a new post to your blog. You can also sign up at http://pingomatic.com/ to have your blog pinged with many different services all at once. This will help bring traffic to your blog.
Another way to make blogs helpful in your article marketing is to seek out blogs that relate to your field of interest. Upon finding a subject that relates to your article, add a comment and a link to the article asking other readers of the blog to visit your blog and read the article.
Posting the actual article on someone else’s blog is rude and not accepted. A simple link to an article that directly relates to the topic in question is perfectly acceptable. Allowing your readers to change the links in your article and author’s resource box to their own chosen ones is a completely different idea. Most marketers work to keep that information in the article no matter what.
This may not make sense to you at the moment and you may even think it is a totally off-the-wall idea. Changing the affiliate links does not change your information as to your name and website link. These stay with the article so you still get the recognition.
You will still benefit from the article and may find it even more profitable. Other people will be more willing to publish your article if they can see a benefit to themselves. Allowing this change of affiliate links gives them that incentive.
A situation that is especially beneficial is when you have affiliates helping with your promotion. It also works if you are helping promote another’s product and have affiliates under you. They will feel more inclined to use the article and you will benefit by getting increased money from their added sales.
Depending on your ultimate goal from writing the article, it might even help if you allow your affliliates to change even the resource box. They will add their own information there instead.
By allowing affiliates to keep your author name intact but changing all links, including the resource box ones you can still be recognized as the author. This will allow you to be considered the expert on the subject, yet you will benefit from the increased sales of your affiliates. This is a positive option all around.
